PriceSpider, the Irvine-based retail data technology company, has entered into a new strategic partnership with Frontier Capital, a Charlotte, North Carolina-based growth equity firm that specializes in software and technology-enabled business services companies.
PriceSpider serves hundreds of global brands across leading consumer verticals such as electronics and appliances, computers and office products, health and beauty, home furnishings, food, games, toys, sporting goods, and others. PriceSpider’s SaaS platform gives brand manufacturers a unified view of consumer purchasing behavior throughout the online retail journey. The Company’s real-time data connects the dots between brands, retailers and shoppers providing brand manufacturers visibility into their distribution channels and rich consumer conversion intelligence. With actionable insights and practical recommendations, PriceSpider helps brands optimize the consumer’s path to purchase to increase sales.
Frontier’s investment in PriceSpider comes from the firm’s $700 million Frontier Fund V, which closed in 2017.
Houlihan Lokey served as the exclusive financial advisor to PriceSpider in connection with this transaction.
PriceSpider is a retail technology company specializing in products and solutions that provide invaluable insight into consumer purchasing behavior. Powered by proprietary “spidering” technology that collects a wide range of data from thousands of e-commerce sites, PriceSpider discovers—with precision—what, where, when and how people purchase. In addition to its super-charged buying solution Where to Buy, which integrates with brand manufacturers’ websites to capture conversion data while giving shoppers access to online and local retailers, PriceSpider offers a competitive edge with unique solutions including Minimum Advertised Price (MAP) Monitoring, Brand Monitoring, Ratings and Reviews and Market Intelligence Reports, which dive deep into retailer and brand performance, pricing and competitors’ posture. With additional solutions currently in research and development designed to complement its existing suite of technological offerings, PriceSpider aims to provide the ultimate integrated technology platform to help manufacturers know more to sell more. For more information, please visit www.PriceSpider.com.
Beyond Fifteen Communications, Inc., on behalf of PriceSpider